Sports

Jordan Brand Introduces Paris Saint-Germain Sneakers, Cleats, Clothing and Kits

Jordan Brand Introduces Paris Saint-Germain Sneakers, Cleats, Clothing and Kits

"We're excited to unite these two passionate communities by putting the Jumpman on the chest of Paris Saint-Germain to continue fuelling the energy for sport and style globally".

He was speaking at an event to mark the announcement by French footballing giants Paris Saint-Germain of a new three-year deal with Jordan Brand, which was founded by the National Basketball Association icon Michael Jordan and had a turnover of some $2.75 billion in 2016.

Alongside various items of streetwear, also included in the collection are a brand new pair of limited edition Nike Phantom VSN boots as well as a corresponding pair of PSG-themed Air Jordan 1 basketball sneakers.

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"We share many values with Jordan Brand, which is known worldwide for its sporting heritage and exciting contemporary designs".

While it is the first time Jordan Brand will outfit a professional soccer team, it is not the brand's first experience within the sport. Even Brazilian superstar Neymar became the first soccer athlete to have a Jordan collection of soccer cleats.

PSG have finally unveiled the hotly-anticipated fruits of their collaborative labour with the Jordan Brand. "It is flawless for Paris and for the Champions League. Two partners that are champions, both Paris and Jordan, so I really hope this connection brings us many titles". That new edition, along with the rest of the PSG x Jordan collection, drops on September 14. And the kit will debut in full when PSG play Liverpool at Anfield on September 19.