Culture&Arts

Film Actor Akshay Kumar Becomes Brand Ambassador for Road Safety Campaigns

Film Actor Akshay Kumar Becomes Brand Ambassador for Road Safety Campaigns

No, we're not talking about any Bollywood flick that shows the superstar playing the daredevil cop. "Celebrate 70 years of free India's first Gold by knowing how it feels by the history makers themselves", Akshay Kumar had Tweeted about the historical event the movie is based on. Kumar paid tribute by sharing a video on twitter.

The minister said unfortunately the Road Safety Bill, despite being passed by the Lok Sabha and cleared by the Select Committee could not be passed in the Rajya Sabha.

Union Minister for Road Transport and Highways Nitin Gadkari launched road safety awareness video here today. In the video, the actor, who is dressed as a traffic policeman, flags a auto that tries to turn into a "No Entry" zone.

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Secretary in the Road Transport and Highways Ministry Y S Malik welcomed the spirit of Akshay Kumar in accepting the government's offer to join as its Brand Ambassador, and hoped that the short films produced by the ministry with the actor will be etched in public memory and inspire people to follow road safety rules. The dialogue between Akshay and the driver ends with "Ye Sadak Kisi Ke Baap Ki Nahi".

The actor said he wanted to do something "unusual" to impact the psyche of the people and as his contribution to the nation, he came out with powerful video messages full of pun that make it clear that no one has the right to violate traffic rules. He said, the number of people killed in road accidents is much more than the total lives lost in wars. The actor has acted in these videos without receiving any monetary benefits for his work.

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